• Consulting in merchandising, retail design and retail marketing •
ID’Formation “To know, to master, to teach, Transmit and Develop… to MASTER and APPLY” Because passing on our know-how and expertise is part of our values, we have built training programs in our areas of expertise.Our company is registered as a training organization. Qualiopi certification in progress. A Shopper Experience oriented training program Master merchandising…
ID’Merchandising”Observe, Understand, Manage, Create, Promote, Establish… to SUPPORT and STIMULATE” Promote the offer, create solutions, categorical approaches, innovative merchandising concepts are our expertise.Implementation of category management Understanding of consumer habits and expectations, Analysis of the decision tree of purchasing behavior, Identification of consumer need units Definition of consumption universes Segment your offer Range tree structure,…
ID’Design”Imagine, Draw, Design, Model, Script, Theatricalize… to ACHIEVE and DREAM” Design and organization of your retail space. Theatricalization and promotion of your offer in connection with the strategy of your point of sale.Develop a new project, create a new concept:create value for its brand, create experience for its customers, be part of an ambitious cross-channel…
ID’Conseil “Observe, Analyze, Understand, Recommend, Simulate and Extrapolate… to DECIDE and DEVELOP ” Strategic thinking, advice and audit with an operational analysis of your point of sale. Our objectives are to boost the attractiveness of your store, develop your conversion rate and increase your average basket.Analyze and define your Retail strategy: Market study to support…
Our 4 areas of expertiseAs a transformation accelerator, we support you in each step of your project: from strategic thinking, to the creation of a unique customer experience, through the promotion of your offer to the training of your teams.
Specialists in retail outlet marketing since 2001, we provide custom-tailored solutions to self-owned businesses, corporations and retail chains in a broad range of fields, from veterinary medicine, optics, human healthcare and services, to hair salons, speciality-food shops and clothing stores. We apply our expertise in your clients’ behaviour and consumption patterns and retail space design…
Retail marketing – Retail design – Visual merchandisingWhen the idea becomes action! Specialist in point-of-sale marketing since 2001, our job is to support all retail players in the development of their activity by working to enhance their offer, the customer journey and experience as well as the design and the organization of the point of…
